Archie #616

In the first part of ‘Campaign Pains” Archie is running for class president against Reggie. Almost late for their first debate Archie is then thoroughly trounced in the debate by Reggie, who has been schooled in politics by Trula.

Disheartened and discouraged Archie is ready to give up and let Reggie win until his campaign manager, Veronica, strikes on a brilliant idea. What Archie needs is a change of image, a little polish and connections to the right people to restore his image.


After a quick trip to buy some new clothes and then a hop on Veronica’s private jet Archie is surprised to find himself face-to-face with President Obama. Using a concealed camera in her lipstick case Veronica takes a snapshot of Obama with Archie.


Once home she posts the picture on the Riverdale High’s online newspaper. The results are instantaneous-everyone thinks Obama is endorsing Archie for class president.


Furious at Veronica’s subterfuge, Trula comes up with a tricky campaign idea of her own. She proceeds to take Reggie to a Sara Palin event, snaps a photo of him with her and uses her photo as an endorsement for Reggie.


The media exposure for both candidates is tremendous and all appears to be going well until both Obama and Palin show up demanding to know who is responsible.


Archie #616 proves once again that Archie Comics is on the forefront of comic book innovation. The story is funny, timely and a brilliant way to draw people into reading comic books. “Hope and change come to Riverdale! But can everyone get along? You betcha!”