Musicians were beginning to experiment with different arrangements, using new types of instruments and technology and taking Rock and Roll to the next level.
Several groups were at the forefront of the new music revolution.
Cream: comprised of Erick Clapton, Jack Bruce and Ginger Baker burst onto the scene and set the collective ear of Rock and Roll on its musical side.
Back in Michigan a Rock and Roll magazine called Cream was extremely popular and is still highly sought after today.
Cream hits its zenith in 1968 when it played at two locations: The Fillmore Auditorium and Winterland.
The band’s live performances were the stuff of legends and set the stage for Psychedelic Rock with stunning visual backgrounds and pulse-pounding and ethereal music and vocals. Cream was truly on top of the world.
Unfortunately a fire at the the band’s label: Atlantic Records, destroyed much of the archival information about the concerts and very little exists chronicling the band’s momentous performances-until now.
Writer and archivist Eduardo Genzolini (along with Tony Palmer and Bill Halverson) has compiled newly discovered photos of Cream’s two performances in February and March of 1968 in San Francisco.
Witness the genesis of a legendary band with up close and personal photos of the band in action and close-ups of each member.
Included are art, articles, recollections, historical text and loads of other material about the band, its members, concerts and legendary status within the pages of the hardbound book.
Cream: Clapton, Bruce & Baker Sitting On Top Of The World, published by Schiffer Books, is the ‘Cream’ of the crop!
"Though the fig tree does not bud and there are no grapes on the vines, though the olive crop fails and the fields produce no food, though there are no sheep in the pen and no cattle in the stalls, yet I will rejoice in the Lord,I will be joyful in God my Savior." — Habakkuk 3:17-18
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